Movies and tie-in products, they’re inseparable. Here’s one from my most anticipated adaptation of 2012, THE HUNGER GAMES.
The Capitol just announced that Effie Trinket, played by the beautiful Elizabeth Banks with pink hair, is the official ‘face’ of China Glaze by unveiling the ad campaign for the upcoming line of nail polishes CAPITOL COLOURS.
Via HollywoodCrush, The 12 polishes are each inspired by one of the 12 districts – allowing citizens to show their solidarity and support for a favorite tribute by wearing the color associated with their district.
View Effie’s entire spectacular image below and stay tuned for more update from the Capitol as they continue to roll out additional promotions in the coming weeks leading up to THE HUNGER GAMES (watch the trailer) on March 23.
What are you wearing to the opening ceremonies?..
About THE HUNGER GAMES
Every year in the ruins of what was once North America, the evil Capitol of the nation of Panem forces each of its twelve districts to send a teenage boy and girl to compete in the Hunger Games. A twisted punishment for a past uprising and an ongoing government intimidation tactic, The Hunger Games are a nationally televised event in which “Tributes” must fight with one another until one survivor remains.
Pitted against highly-trained Tributes who have prepared for these Games their entire lives, Katniss is forced to rely upon her sharp instincts as well as the mentorship of drunken former victor Haymitch Abernathy. If she’s ever to return home to District 12, Katniss must make impossible choices in the arena that weigh survival against humanity and life against love.
THE HUNGER GAMES is directed by Gary Ross, and produced by Nina Jacobson’s Color Force in tandem with producer Jon Kilik. Suzanne Collins’ best-selling novel, the first in a trilogy published by Scholastic that has over 16 million copies in print in the United States alone, has developed a massive global following.
Lionsgate will release THE HUNGER GAMES on March 23, 2012.
Tags: The Hunger Games